A row of Cathay Pacific planes at the Hong Kong International Airport in Chek Lap Kok. Photo: Winson Wong

Cathay Pacific gets a helping hand as Asia Miles unveils mileage plan that never expires, starting from 2020, to attract frequent flyers

  • Air miles from 2020 will not expire as long as members keep their accounts active by earning or redeeming them once every 18 months
  • Move should boost carrier’s brand image and engage users, and drive ticket sales back to the airline host, consultant says
Topic |   Cathay Pacific
A row of Cathay Pacific planes at the Hong Kong International Airport in Chek Lap Kok. Photo: Winson Wong
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