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Women CEOs, founders must find the right investors to overcome challenges of fundraising, panel hears

  • Fundraising difficult for both male and female entrepreneurs, says Karena Belin, co-founder of WHub
  • Targeting the right investors is important, so do not waste your time: Lynk CEO Peggy Choi

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The tide on gender stereotypes is turning in Hong Kong, the latest Redefining Hong Kong series event is told. Photo: Sun Yeung
Peggy Sito

While the statistics might suggest that fundraising remains a challenge for women founders of companies, the tide on gender stereotypes is turning in Hong Kong, the latest event in the Redefining Hong Kong series organised by the South China Morning Post heard.

Fundraising might be more difficult for them in the very early stages, but pitching to the right investors was key to moving forward, said speakers at the event.

“Fundraising is difficult for both male and female entrepreneurs,” said Karena Belin, the co-founder of WHub, the largest start-up community in Hong Kong. Not everyone should be your board adviser or on your capital table, and pitching to the right investors was important, as they are the partners with whom you will be leading your company moving forward, she added.
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The discussion followed reports that suggest the Covid-19 pandemic has affected women founders and chief executives (CEOs) negatively. A second annual report released in December by PitchBook, the data provider for private and public equity markets, focusing on global venture capital investment in women founded start-ups found that funding to such founders was down 31 per cent from 2019, even as funding for all-male teams had dropped by just 16 per cent. HSBC’s “She’s The Business” report revealed in 2019 that 68 per cent of women entrepreneurs in Hong Kong were denied investment capital.

Belin, who is also the co-founder of Angelhub, Hong Kong’s first start-up investment platform for professional investors licensed by the Securities and Futures Commission, however said that while stats did show a gender bias, the trend was reversing. The key to success was focusing on pitching to the right investors in accordance with a company’s growth stage, she said.
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Peggy Choi, Lynk’s CEO. Photo: Berton Chang
Peggy Choi, Lynk’s CEO. Photo: Berton Chang
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