Antony Leung-backed high-end Shenzhen hospital to target middle-class, affluent Greater Bay Area patients with competitive pricing

It will be just like Hong Kong Sanatorium & Hospital, but offering slightly lower priced packages, says New Frontier Group CEO

Hospital will focus on obstetrics, gynaecology, paediatrics and family medicine in light of Shenzhen’s young population

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An artist’s illustration of Shenzhen New Frontier United Family Hospital. Photo: Handout

Published: 11:00am, 17 May 2021Updated: 10:37pm, 17 May 2021

Shenzhen New Frontier United Family Hospital, a private high-end hospital that is set to open its doors later this year, will try to attract the affluent and middle-class residents of the Greater Bay Area with competitive pricing.

The hospital, which is owned and will be operated by United Family Healthcare (UFH), is expected to open in September, said Carl Wu, the chief executive of New Frontier Group, which owns and runs UFH. New Frontier is an investment firm co-founded by Wu and Antony Leung Kam-chung, Hong Kong’s former financial secretary. Leung also chairs the company.

“[It will be] just like Hong Kong Sanatorium & Hospital – a comprehensive high-end private hospital. But we will offer slightly lower priced packages,” Wu said in an interview with the Post. For instance, services such as dental could be 50 per cent cheaper, he added.

The hospital aims to carve out a niche for itself through attractive pricing, but it will also bank upon the need for such facilities in Shenzhen, which has risen from a tiny fishing village to become “China’s Silicon Valley” in four decades.

“There is a shortage of international-standard private comprehensive multi-specialty hospitals in Shenzhen, especially in the city’s downtown,” Wu said.

Carl Wu, the chief executive of New Frontier Group. Photo: Xiaomei Chen

Shenzhen’s population grew to 17.56 million by the end of last year, according to data released by the Bureau of Statistics of Guangdong Province on Saturday. Of this number, 79.53 per cent were aged between 15 and 59 years old.