Plant-based meat is lower in fat, calories and cholesterol, and so carries greater health benefits than traditional meat. Photo: Reuters
Plant-based meat is lower in fat, calories and cholesterol, and so carries greater health benefits than traditional meat. Photo: Reuters
Pinduoduo

Beyond Meat launches store on Pinduoduo e-commerce platform as China’s appetite for plant-based protein soars

  • The American firm increases its online sales presence, continuing its expansion into the rapidly growing Chinese market for plant-based proteins
  • The Californian company may soon face stiffer competition as Beijing signals its intent to support the growth of the domestic plant-based food sector

Plant-based meat is lower in fat, calories and cholesterol, and so carries greater health benefits than traditional meat. Photo: Reuters
Plant-based meat is lower in fat, calories and cholesterol, and so carries greater health benefits than traditional meat. Photo: Reuters
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