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Chinese tea chain ordered to pay Louis Vuitton US$1.5 million for trademark infringement

Shenzhen-based Molly Tea says it plans to appeal against the ruling

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The Molly Tea logo that attracted Louis Vuitton’s ire. Photo: Weibo/Molly Tea
Zhu Wenqianin Beijing
Chinese tea chain Molly Tea has been ordered to pay Louis Vuitton 10.3 million yuan (US$1.5 million) in damages for the unauthorised use of a logo similar to the French luxury brand’s four-petalled floral monogram.

The Suzhou Intermediate People’s Court, in eastern China’s Jiangsu province, ruled this week that Shenzhen-based Molly Tea must pay the amount within 10 days.

It said the compensation in the trademark infringement lawsuit included 10 million yuan for economic losses and 300,000 yuan for reasonable litigation expenses.

Molly Tea’s said it planned to file an appeal.

Louis Vuitton declined to comment.

Molly Tea has updated the logo displayed on its mini-program, switching from a black-and-white version to a coloured one.

The court also ordered Molly Tea to post a statement on the homepages of its six official accounts – on its website and mini-program and on the Weibo, WeChat, RedNote and Douyin social media platforms – to eliminate the negative impact of the infringement.

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