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Chinese online search giant Baidu’s revenues grow at slowest rate in three quarters

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Baidu’s revenue rose about 24 per cent to 20.91 billion yuan in the first quarter ended March 31. Photo: Reuters
Reuters

Chinese internet search giant Baidu’s quarterly profit topped analysts’ forecasts, led by growth in its online advertising business.

US-listed shares of Baidu rose 5.8 per cent to US$252.55 in after-hours trading.

Baidu’s revenue rose about 24 per cent to 20.91 billion yuan (US$3.30 billion) in the first quarter ended March 31. The growth rate was the slowest in three quarters but topped analysts’ average prediction of a 19.8 per cent increase, according to Thomson Reuters.

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Baidu has been trying to reignite sales growth since the advent of strict search ad regulations in 2016. The rules prompted a major strategy shift and the company has since sold or withdrawn from a number of businesses to focus on autonomous driving, artificial intelligence and its news feed product.

The company expects second-quarter revenue of between 24.91 billion yuan and 26.19 billion yuan.

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The high costs of content for its newly listed online video unit iQiyi as well as money spent to acquire AI engineers is expected to weigh on Baidu’s profit margins for some time.

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