Andreea Brînza says Beijing’s genius lies not in its Belt and Road development plan per se, ambitious as it is, but in its branding of the initiative to increase its appeal to the world

How China has gone from panda diplomacy to New Silk Road smart power

Andreea Brînza says Beijing’s genius lies not in its Belt and Road development plan per se, ambitious as it is, but in its branding of the initiative to increase its appeal to the world

Topic |   Belt and Road Initiative

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Andreea Brînza says Beijing’s genius lies not in its Belt and Road development plan per se, ambitious as it is, but in its branding of the initiative to increase its appeal to the world
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