Models at Sino-Russian-Mongolian Costume Festival in Hulunbuir, north China's Inner Mongolia autonomous region. Photo: NurPhoto
SCMP Editorial
Opinion

Opinion

SCMP Editorial

Using foreigners is a reflection on society

  • The continued use of Westerners by Chinese companies to promote goods and services is a sign of a society lacking confidence in itself and its cultural identity

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Models at Sino-Russian-Mongolian Costume Festival in Hulunbuir, north China's Inner Mongolia autonomous region. Photo: NurPhoto
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