A McDonald’s sign is displayed outside an outlet in Shenzhen in March 2013. The store, which opened its doors in 1990, was the first McDonald’s restaurant in China. Photo: Reuters
What McDonald’s can teach Donald Trump about the value of China’s state-owned enterprises
Zhigang Tao and Mary Hui say just as McDonald’s retains some company-owned stores for brand-building, the Chinese government maintains state-owned enterprises to ensure social stability
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A McDonald’s sign is displayed outside an outlet in Shenzhen in March 2013. The store, which opened its doors in 1990, was the first McDonald’s restaurant in China. Photo: Reuters