The message of a new ad campaign promoting Hong Kong abroad, following on from an earlier one in September, is that the city’s fundamentals and freedoms remain intact. But the timing is wrong. Photo: Twitter The message of a new ad campaign promoting Hong Kong abroad, following on from an earlier one in September, is that the city’s fundamentals and freedoms remain intact. But the timing is wrong. Photo: Twitter
The message of a new ad campaign promoting Hong Kong abroad, following on from an earlier one in September, is that the city’s fundamentals and freedoms remain intact. But the timing is wrong. Photo: Twitter
SCMP Editorial
Opinion

Opinion

Editorial by SCMP Editorial

Confidence should be restored at home first

  • Glossy adverts are once more trying to sell the city to the world but, with protests continuing, the timing is wrong and ending violence has to be a government priority

The message of a new ad campaign promoting Hong Kong abroad, following on from an earlier one in September, is that the city’s fundamentals and freedoms remain intact. But the timing is wrong. Photo: Twitter The message of a new ad campaign promoting Hong Kong abroad, following on from an earlier one in September, is that the city’s fundamentals and freedoms remain intact. But the timing is wrong. Photo: Twitter
The message of a new ad campaign promoting Hong Kong abroad, following on from an earlier one in September, is that the city’s fundamentals and freedoms remain intact. But the timing is wrong. Photo: Twitter
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SCMP Editorial

SCMP Editorial

Editorials represent the views of the South China Morning Post on the issues of the day.