Hong Kong is no longer ‘Asia’s World City’. Time for a radical rebranding

Name: SCMP
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Protests have eroded or made irrelevant the values first promoted nearly 20 years ago. Hong Kong’s brand needs rejuvenation, something that better showcases its different viewpoints, customs and even colonial past

Peter Kammerer

Published: 6:30am, 14 Jan, 2020

Updated: 8:05am, 14 Jan, 2020

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Peter Kammerer

Australian-born Peter Kammerer has lived and worked in Hong Kong for more than 30 years, joining the Post in 1988. He is a long-time editorial writer and columnist, as well as a former foreign editor.