Members of South Korean boy band BTS. Photo: Reuters Members of South Korean boy band BTS. Photo: Reuters
Members of South Korean boy band BTS. Photo: Reuters
SCMP Editorial
Opinion

Opinion

Editorial by SCMP Editorial

The soft power of BTS carries financial clout

  • The IPO of the management company behind the South Korean boy band has it valued at almost US$8.5bn.

Members of South Korean boy band BTS. Photo: Reuters Members of South Korean boy band BTS. Photo: Reuters
Members of South Korean boy band BTS. Photo: Reuters
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