A live-streamer sells children’s clothes in Zhili town, Huzhou, Zhejiang province, on February 8. Live-streaming, group buying and new forms of social shopping are emerging in Asia as e-commerce explodes. Photo: Xinhua
Opinion
Opinion
Eye on Asia
As e-commerce starts to mature in Asia, retailers must rise to new challenges
- How to retain customer loyalty amid market fragmentation and increasing demand for ever faster delivery will be the key challenges for all retailers
- In the next 20 years, retail will be less about logistics and more about pushing the envelope on personalised discovery and curation
A live-streamer sells children’s clothes in Zhili town, Huzhou, Zhejiang province, on February 8. Live-streaming, group buying and new forms of social shopping are emerging in Asia as e-commerce explodes. Photo: Xinhua
