Opinion | The key to Asean’s post-pandemic recovery is digital transformation
- The pandemic has accelerated Southeast Asia’s adoption of e-commerce, which holds great economic potential
- But, for the region to become a major digital economy, gaps in infrastructure, access, inclusion, skills and policy must be addressed

In Thailand alone, downloads of shopping apps increased by 60 per cent early in the pandemic. In Indonesia, where almost all businesses are micro, small and medium-sized enterprises (MSMEs), the government has been compelled to help entrepreneurs adopt digital tools and skills. Across the region, the shift to online work and schooling has seen the number of internet users hit 400 million.
The use of technology to compliment conventional health care has benefited members of the Association of Southeast Asian Nations. Deployment of information apps providing transparent and accessible data on the pandemic has kept the “infodemic” under control, for example.
Technology has also been used to roll out social programmes: the adoption of digital identity systems has been accelerated to ensure cash transfers reach the poor. Additionally, the plethora of online marketplaces that have sprung up during the pandemic has helped small businesses survive and, in many cases, thrive.
Digital integration has enabled Asean to harness its power as a collective, enabling member states to compete effectively in the global economy and also allowing them to foster domestic growth.
