Myriad superlatives are associated with the state of California - the world's grandest movie studios, the most innovative companies and the oldest organisms, to name just a few. With a population of more than 38 million, the Golden State is also the United States' largest market, enjoying a special history of trade and cultural exchange with Asia. To showcase the state as a leading economic hub and base for business development and investment, Discovery Reports Group has launched its pioneering business report on California. This is in line with the company's mission to create high-quality reports, communicate ideas and connect businesses across oceans. "We have over 50 professionals globally working in partnership to produce high-quality and comprehensive country reports," says Angela Gaspar, managing partner of Discovery Reports, a leading media and campaign production company helping clients in more than 30 countries achieve strategic objectives by magnifying their scope. "Our clients can trust that our global reach will be an extension to theirs." Highlighting the strengths, expertise and offerings of the state's leading and niche companies, the California report is being published to strengthen bilateral trade and expand client acquisition opportunities. Showcasing California's competitive investment climate, the report headlines local businesses and serves as a comprehensive guide on the state. By prioritising concise and captivating reporting, the business reports become impactful communication tools to invite customers, distributors, partners and investors, and promote collaboration. The reach of the South China Morning Post - Asia's most trusted leader in news and business analysis - allows Discovery Reports to engage and motivate a readership that includes the region's highest-level decision-makers. Focusing on the expertise of more than 3,000 clients, the reports aim at ensuring that each company's core strength is presented in the most informative way. "We consult closely with clients to reveal advantages that may have been overlooked," Gaspar says. "We see potential everywhere." Discovery Reports Group http://www.discoveryreports.com