DALTON COSMETICS to bring Blue Essentials line to China
- DALTON COSMETICS has started working with Tmall and welcomes other collaborations
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Rooted in the philosophy that all life originates from the sea and that people need the sea for their natural beauty, DALTON COSMETICS GERMANY is pushing the boundaries of its marine-based anti-ageing treatments. In September, the company made waves with the sneak preview of Blue Essentials, which will be launched soon. A completely new segment of pre-ageing treatments for young, active city women living a stressful and busy life, Blue Essentials uses special marine ingredients to keep the skin young and safe from smog, blue light and other harmful elements.
We call our extract the VIP taxi to the deeper layers of the skin. In the back seat, you have all the superior anti-ageing ingredients
DALTON COSMETICS has also redesigned its breakthrough Celumer Marine Extract. A delicate mixture of six interactive marine ingredients comprising algae, shells, seawater, plankton, oysters and caviar, the concoction increases collagen production for firmer skin by 43 per cent and skin moisture by 48 per cent. “We call our extract the VIP taxi to the deeper layers of the skin,” says Albrecht von Alvensleben, owner. “In the back seat, you have all the superior anti-ageing ingredients.”
Since 1976, DALTON COSMETICS has been leading for its highest quality standards, latest scientific results and natural efficacy using marine ingredients in anti-ageing, cosmeceuticals for problematic skin, and professional care catering to beauty salons and, lately, to end consumers directly.
To broaden its worldwide reach, DALTON COSMETICS opened its international online cosmetics shop for Europe earlier this year. It also aims to open a Chinese online shop, along with plans to expand in China and Asia. DALTON COSMETICS has already started working with Tmall and welcomes collaboration with other distributors and e-commerce platforms in China.
While a shift from business-to-business (B2B) to business-to-consumer marketing may impact a company’s relationships with business partners, running two different worlds is a win-win venture for DALTON COSMETICS as it channels its new end customers back to its B2B partners. Hence, for more than 40 years, a strong network is maintained in professional marine-based cosmetics skincare, all developed and produced in Germany.