Rubina Real Estate shares global opportunities with Asian property developers

Country Business Reports interviews and articles by Discovery Reports www.discoveryreports.com

It will soon be easier for Asian real estate players to explore fresh opportunities coming up in the global market. In line with its ongoing internationalisation programme, Rubina Real Estate has been enlisting the help of developers worldwide. Germany’s leading authority on the Berlin property market has particularly been focusing on Asia, expecting the region to comprise half of its overall business in the near future.

“Hong Kong, Shanghai and Singapore are on top of our wish list for the region in the next few years,” says managing director Carsten Heinrich. “Our goal is to introduce into every Asian country our distinct brand of customer service.”

A specialist in foreign investors, the company has staff members who speak 14 languages, organises regular private seminars around the world and can provide clients everything from research to assistance with financing from a local bank. Rubina also offers the EichenGlobal Advisor app, which allows clients to completely and remotely manage their properties from anywhere in the world.

“We have lined up many other exciting innovations that we have carefully incorporated into our service offerings,” Heinrich says. “Smart buildings now feature keyless entry and many other functionalities, but these new technologies need a platform to become a reality.”

In September, Rubina will come out with a tablet device that would allow its clients to notify property administrators of problems with their apartments, or optimise energy consumption by automatically controlling lighting, heating and many other building functionalities.

“We have the most experience in this business and we welcome local partners from around the world to join us,” Heinrich says. “Today, you have people from Asia or the United States who have a little bit more money and would like to have an apartment in Berlin, New York, Hong Kong or Dubai. This will be our target group moving forward.”

Rubina Real Estate
www.rubinarealestate.com