Scanner and printer specialist Avision sets sights on US$1 billion revenue

Country Business Reports interviews and articles by Discovery Reports www.discoveryreports.com

The market for image scanners and multifunctional printers is anticipating a significant growth owing to the increasing demand for big data handling and analytics. With new technology offering additional potential revenue streams, Avision is setting its sights on achieving a US$1 billion revenue target in five years.

From a rapidly advancing line of highly specialised scanners to launching printer and copier products, the Taiwanese company aims to become a total solutions powerhouse and soon penetrate Singapore, Malaysia and the Philippines.

Avision sets itself apart by focusing on one-of-a-kind functionality, offering smarter and more affordable products loaded with advanced functions that are irreplaceable in the business setting.

The company aims to provide a complete range of document management solutions, not only for large-scale businesses and government institutions, but small offices and home users.

“We started out in 1991 as a group of engineers who specialised in scanner technology,” says Thomas Sheng, president and CEO. “But to become a total solutions provider, we have to offer our customers not only input devices, but also the output.”

An original design manufacturer (ODM) and an original equipment manufacturer (OEM) offering ODM and OEM services to other brands since its inception, Avision has turned its focus on offering products under its own brand and entering the printer and copier scene.

Avision has released a software that helps streamline tasks more efficiently with scanning, printing, storing and organising capabilities. The COMPUTEX d&i awardee has also developed its own chip and is set to launch the high-volume multifunction peripheral AM7850i, which seamlessly integrates print, scan, email, fax and copy functionalities, while its PaperAir Series offers user-friendly scan, save and search features.

With more than 50 global distributors, Avision is looking for dealers in Singapore, Malaysia and the Philippines

and exploring research and development (R&D) initiatives. “While we continue with our fully internal R&D team of engineers, our plan is to work under the Made in China 2025 initiative to upgrade industry,” Sheng says.

www.avision.com