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Thailand Business Report 2018

Presented by

Discovery Reports

Bluechips Microhouse draws up fresh initiatives to better serve electronics manufacturers

Bluechips Microhouse wants to collaborate with local mechanical and electronics field application engineers as it ventures into the vehicle and e-mobility verticals

PUBLISHED : Wednesday, 15 August, 2018, 11:06am
UPDATED : Wednesday, 15 August, 2018, 11:06am

Country Business Reports interviews and articles by Discovery Reports www.discoveryreports.com

German electronics engineer Thomas Zimpfer and his 20-year-old company in Northern Thailand have been making waves in Europe. As an electronics manufacturing services provider specialising in high-mix/low-volume projects for industries including automation and sensoric, Bluechips Microhouse can work with companies to turn project concepts into finished products ready for market launch.

“Traditionally, our clients simply provide us with all the documents needed to fabricate their products, but there are some who would rather develop the ideas with us,” says Zimpfer, founder and managing director of Bluechips.

Instead of dealing with many suppliers as electronics companies usually do, Bluechips can offer a “start-to-finish” solution. While the company’s research and development team conceptualises and creates a prototype of the product, the planning and purchasing teams procure the materials and schedule the production in the company’s new smart factory in Chiang Mai.

We want to collaborate with universities and share our knowledge with the new generation
Thomas Zimpfer, founder and managing director, Bluechips Microhouse

“We have to make a lot of changes in the production flow to remain competitive and meet customer expectations,” Zimpfer says. “Our new facility is all Industry 4.0, with machines communicating with each other and processing information in real time.”

This modernisation programme is especially designed to ensure on-time deliveries and product quality. In particular, more than 10 per cent of the company’s staff is directly involved with providing multiple layers of quality checks.

Bluechips has acquired ISO 13485 certification necessary for companies wanting to fabricate medical devices. The company also wants to collaborate with local mechanical and electronics field application engineers as it ventures into the vehicle and e-mobility verticals.

“We are looking for good suppliers of electro-mechanical parts or for plastic manufacturers with whole plastic-injection facilities to fabricate plastic tools by themselves. We want to collaborate with universities and share our knowledge with the new generation,” Zimpfer says. “It has been exciting all this time, but you will be even more excited about the future.”

www.bluechips.co.th