Krungthai-AXA empowers and protects people of all generations without discrimination
Krungthai-AXA welcomes potential partnerships with fintech companies and financial institutions, including collaborations with agents and distributors
Country Business Reports interviews and articles by Discovery Reports www.discoveryreports.com
When making crucial choices about financial investments, education, health or one’s own life, the adage that it is better to be safe than sorry could never be truer. Krungthai-AXA Life Insurance is the leader in protecting all generations without discrimination, proving its exemplary care for its customers as the fastest-growing among Thailand’s top 10 insurance companies over the past decade.
Krungthai-AXA was formed from a one-of-a-kind partnership between Krungthai Bank, among the largest, most trusted state-owned banks in Thailand, and AXA Group, a leading, world-renowned insurance and asset management specialist organisation. Garnering a booming 55 per cent of the single premium market at the start of this year, the 21-year-old company operates with the most active agency force of more than 15,000 agents in Thailand, offering diverse life insurance plans.
As a long-term service provider in the insurance industry, Krungthai-AXA has shown major progress by following its own formula of success – a combination of digitalising its features, promoting customer centricity and working with highly committed employees. Krungthai-AXA collaborates closely with minority groups, synergising with the lesbian, gay, bisexual and transgender community, emphasising the importance of eliminating discrimination.
“We treat everybody the same,” says David Korunić, CEO of Krungthai-AXA Life Insurance. “Everybody is equal when they apply for a policy with us.”
As the company develops its retirement and legacy programmes, Krungthai-AXA’s insurance plans specialise in protection, education and health, offering everything from short-term savings plans to all-around coverage optimised for its customers and their children. Seeing that Thailand has the third-fastest ageing population in the world, acquiring health insurance earlier can dramatically alleviate medical expenses that can trouble older taxpayers.
Krungthai-AXA welcomes potential partnerships with fintech companies and financial institutions, including collaborations with agents and distributors, aiming to give only the best benefits to Thailand’s local communities using technology and innovation.
“We will move from payer to partner,” Korunić says. “We empower people to live a better life.”