Critics hate Marvel’s Inhumans IMAX preview. What hope for the upcoming TV series?
Two-episode big-screen preview receives even worse reviews than early trailers, with critics panning the acting, sets, dialogue, story-telling and wooden characters of series about Marvel Comics’ lesser superheroes
If the new cinematic release of Marvel’s Inhumans was intended to create some healthy buzz around the forthcoming show of that name on American television network ABC, then the result has had the opposite effect. Critical reaction to the IMAX preview – stitched together from the series’ first two episodes – is only growing more negative.
Over the summer, early looks at the new series were met with everything from concern to scorn, including some boos at San Diego Comic-Con. Yet the fan hope was that what looked like shoddy production values in the first trailers would yield to a burnished, Marvel-worthy look on the big screen.
So far, the news is only worse.
On September 1, Marvel’s Inhumans opened in the US for a two-week cinematic run on nearly 400 IMAX screens. The film grossed US$1.5 million domestically in the first weekend. Yet the movie currently has a “zero” freshness rating on movie reviews website Rotten Tomatoes based on 11 reviews – a score even the lowly Emoji Movie was eventually able to avert.
So can Marvel somehow avoid a rare major misfire?