Disney CEO will slow down Star Wars releases to avoid franchise fatigue. Alden Ehrenreich (left) and Joonas Suotamo who plays Chewbacca in a still from Solo: a Star Wars Story. Photo: Jonathan Olley
Disney slows down Star Wars releases to avoid ‘franchise fatigue’ after US$400 million ‘flop’
Solo: A Star Wars Story took US$400 million at the box office, a disappointing figure compared to the US$1.3 billion earned by the previous film. Disney boss Bob Iger says they released too many films too quickly
Topic |
Star Wars
Disney CEO will slow down Star Wars releases to avoid franchise fatigue. Alden Ehrenreich (left) and Joonas Suotamo who plays Chewbacca in a still from Solo: a Star Wars Story. Photo: Jonathan Olley