It's back to the drawing board as today's luxury consumers are searching for originality.

Millennials are redefining luxury in the search for more originality

The latest brand name must-haves don’t crack it for today’s luxury consumer. They are putting their money in a far more elusive thing: originality

Topic |   Millennial style

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It's back to the drawing board as today's luxury consumers are searching for originality.
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Kavita Daswani

Kavita Daswani

Kavita Daswani was born and brought up in Hong Kong and was the fashion editor of the South China Morning Post before relocating to Los Angeles. She continues to contribute features to the publication, and also writes for the Los Angeles Times, The Real Deal, Prestige, Hashtag Legend and Crave magazines. She has also published eight novels.