Cherries are an affordable luxury for China’s middle class amid an economic downturn. Photo: Handout

China’s cherry phenomenon bucking trend of the overall economic slowdown

  • Consumers holding back from spending on big-ticket items like cars, appliances and mobile phones, but will buy pricey food items
  • Analysts say strong sales of less expensive items will not offset ‘consumption downgrade’ by middle-class consumers
Topic |   China economy

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Cherries are an affordable luxury for China’s middle class amid an economic downturn. Photo: Handout
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