Studios spend millions of dollars before finding out if their film is a hit such as Zootopia (above) or a flop. The developers of Hooked believe their app can help Hollywood better understand what audiences want.

Fiction app developers hope Hollywood will get Hooked

The makers of a new app that lets users upload their own stories – in text message format – believes the data it collects could be valuable for film makers

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Studios spend millions of dollars before finding out if their film is a hit such as Zootopia (above) or a flop. The developers of Hooked believe their app can help Hollywood better understand what audiences want.
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