Studios spend millions of dollars before finding out if their film is a hit such as Zootopia (above) or a flop. The developers of Hooked believe their app can help Hollywood better understand what audiences want.
Fiction app developers hope Hollywood will get Hooked
The makers of a new app that lets users upload their own stories – in text message format – believes the data it collects could be valuable for film makers
Studios spend millions of dollars before finding out if their film is a hit such as Zootopia (above) or a flop. The developers of Hooked believe their app can help Hollywood better understand what audiences want.