Companies like Uber and Hinge are turning to Instagram meme accounts to draw in Generation Z users. Photo: Shutterstock

Netflix and memes: why big companies like Uber and Hinge are turning to Instagram meme accounts to draw in Generation Z

  • Instagram influencers may still garner thousands of likes, but it is meme accounts that big businesses are turning to
  • Major companies are increasingly investing time and money on drawing in the next big consumer market – Gen Z
Topic |   Social media

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Companies like Uber and Hinge are turning to Instagram meme accounts to draw in Generation Z users. Photo: Shutterstock
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A pro-democracy university student walks past a poster featuring Chinese President Xi Jinping and US President Donald Trump at the campus of the University of Hong Kong on November 6. Photo: AP

Hong Kong protesters are winning the information war, which is why the world is watching

  • To say the US is ‘winning’ in Hong Kong is to overlook protesters’ use of media to spread their ideas, without which the Americans wouldn’t be paying attention
Topic |   Hong Kong protests

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A pro-democracy university student walks past a poster featuring Chinese President Xi Jinping and US President Donald Trump at the campus of the University of Hong Kong on November 6. Photo: AP
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