Would you pay a premium to watch short clips like you do now on YouTube? A new company, founded by Disney studios chief and DreamWorks co-founder Jeffrey Katzenberg, is betting that you will. Photo: Bloomberg

Forget YouTube or TikTok: start-up bets you’ll pay to watch its video clips, and it has the backing of Hollywood stars like Steven Spielberg and Chrissy Teigen

  • Quibi is preparing to offer movies, shows and other short form video designed for viewing on mobile devices
  • Founded by Jeffrey Katzenberg and led by Meg Whitman, Quibi will launch in April and has already sold its first-year advertising slots, to Google among others
Topic |   Disney
Would you pay a premium to watch short clips like you do now on YouTube? A new company, founded by Disney studios chief and DreamWorks co-founder Jeffrey Katzenberg, is betting that you will. Photo: Bloomberg
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