Boy band Ninety One from Kazakhstan were the pioneers of the Q-pop genre – pop sung in Kazakh – with the release of their debut song, Ayptama, in 2015. Boy band Ninety One from Kazakhstan were the pioneers of the Q-pop genre – pop sung in Kazakh – with the release of their debut song, Ayptama, in 2015.
Boy band Ninety One from Kazakhstan were the pioneers of the Q-pop genre – pop sung in Kazakh – with the release of their debut song, Ayptama, in 2015.

Forget BTS and Blackpink, it’s time for Q-pop from Kazakhstan – the new cultural phenomenon to rival K-pop

  • Qazaq pop – or Q-pop, as it’s also known – is a pop music genre that has a growing number of male heartthrobs and sultry female singers
  • Leading the way is boy band Ninety One, with their 2019 track Men Emes getting more than 12 million views on YouTube

Topic |   K-pop, Mandopop and other Asian pop
Boy band Ninety One from Kazakhstan were the pioneers of the Q-pop genre – pop sung in Kazakh – with the release of their debut song, Ayptama, in 2015. Boy band Ninety One from Kazakhstan were the pioneers of the Q-pop genre – pop sung in Kazakh – with the release of their debut song, Ayptama, in 2015.
Boy band Ninety One from Kazakhstan were the pioneers of the Q-pop genre – pop sung in Kazakh – with the release of their debut song, Ayptama, in 2015.
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