Robert Downey Jr. in a still from Marvel’s Iron Man 3 (2013). A special cut of the movie made for Chinese audiences included four minutes of extra footage.
Robert Downey Jr. in a still from Marvel’s Iron Man 3 (2013). A special cut of the movie made for Chinese audiences included four minutes of extra footage.

How Marvel’s Iron Man 3 tried but failed to please Chinese viewers, from Fan Bingbing’s pointless cameo to brazen product placement

  • A special cut of the superhero film shown only in China includes scenes so carelessly put together it feels like a fan edit
  • Before the movie starts, a new opener asks: “What does Iron Man rely on to revitalise his energy?” before answering: “Gu Li Duo!” – a Chinese milk drink

Topic |   American films
Robert Downey Jr. in a still from Marvel’s Iron Man 3 (2013). A special cut of the movie made for Chinese audiences included four minutes of extra footage.
Robert Downey Jr. in a still from Marvel’s Iron Man 3 (2013). A special cut of the movie made for Chinese audiences included four minutes of extra footage.
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