South Korean K-pop star Hyori in braids. She has made tanned skin acceptable in some quarters. Photo: courtesy of Instagram

Not all white: how K-pop and Asian hip hop made tanned look popular with some subcultures

Many women in East Asia desire pale skin, but a minority have rebelled against this beauty standard, influenced by Chinese rappers, some K-pop stars and mixed-raced influencers – an echo of an older movement in Japan

Topic |   Beauty

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South Korean K-pop star Hyori in braids. She has made tanned skin acceptable in some quarters. Photo: courtesy of Instagram
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