Louis Vuitton’s new fragrance range for men.

Louis Vuitton launches its first fragrance range for men, seeking to tap a ‘new masculinity’ and willingness to experiment

The international fashion house is a latecomer to an already crowded market but believes it has the formula for success, with fragrances that take inspiration from, among other things, the pickled ginger served in sushi restaurants

Topic |   Louis Vuitton

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Louis Vuitton’s new fragrance range for men.
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Vincenzo La Torre

Vincenzo La Torre

Italian-born Vincenzo La Torre started his career in fashion journalism after graduating from Columbia University in New York. He has previously worked for Vogue Japan, Harper's Bazaar Singapore and Prestige Hong Kong. Before joining the Post as fashion editor in 2017, Vincenzo was a member of the launch team of Vogue Arabia in Dubai.