Simon Kwok, chairman and CEO of Sa Sa, with his wife, Eleanor, the firm’s vice-chairwoman, in Causeway Bay. Photo: Edmond SoSimon Kwok, chairman and CEO of Sa Sa, with his wife, Eleanor, the firm’s vice-chairwoman, in Causeway Bay. Photo: Edmond So
Simon Kwok, chairman and CEO of Sa Sa, with his wife, Eleanor, the firm’s vice-chairwoman, in Causeway Bay. Photo: Edmond So

A Hong Kong business success story: how Asia beauty chain Sasa grew from a tiny basement shop to a retail empire

Eleanor Kwok was a saleswoman with no experience running a business, and husband Simon a parking meter repairman, when they bought a 40 sq ft store in 1978; now they run a US$1.9 billion empire and have moved into e-commerce

Topic |   Stories behind top Asian brands
Simon Kwok, chairman and CEO of Sa Sa, with his wife, Eleanor, the firm’s vice-chairwoman, in Causeway Bay. Photo: Edmond SoSimon Kwok, chairman and CEO of Sa Sa, with his wife, Eleanor, the firm’s vice-chairwoman, in Causeway Bay. Photo: Edmond So
Simon Kwok, chairman and CEO of Sa Sa, with his wife, Eleanor, the firm’s vice-chairwoman, in Causeway Bay. Photo: Edmond So
READ FULL ARTICLE
Close
We need your support

Advertising helps us continue to provide quality content. Help support us by disabling your adblocker on our site.

How to whitelist us:
  1. 1
    Click on the AdBlock icon at the top right corner of your browser.
    For iOS, go to Settings/Safari/Content Blockers and turn it off.

    For Android, go to your Ad blocker app/Settings and turn it off.
  2. 2
    Click Enabled on this site until the text reads Disabled on this site.
  3. 2
    Click the cross icon on the top right corner to close this window and refresh the page.
  4. 3
    Click the cross icon on the top right corner to close this window and refresh the page.