Giordano’s advertising campaign for its Team Family Series has caused outcry online.
Hong Kong fashion brand Giordano removes sexist ad after social media backlash
Giordano’s ad featuring a wife wearing a T-shirt saying ‘Cook’ sparked outrage on Facebook, prompting its abrupt removal – an unusual move in a city lacking laws against sexist or gender-specific advertising and where such ads are rife
Giordano’s advertising campaign for its Team Family Series has caused outcry online.