Chen Yueqiang, also known as KK, is a popular beauty blogger in China.

Chinese men using make-up a logical response to being judged on looks, bloggers say

  • All the men in Gen Z student and blogger Vincent Liu’s college class wear make-up, he says. Chen Yueqiang says his beauty tips help boost men’s confidence
  • Between them the pair have two million online followers
Topic |   Beauty

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Chen Yueqiang, also known as KK, is a popular beauty blogger in China.
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