Fila sweatshirt at Milan Fashion Week in 2019. The streetwear craze has helped propel retro brands back into the spotlight. Photo: Shutterstock Fila sweatshirt at Milan Fashion Week in 2019. The streetwear craze has helped propel retro brands back into the spotlight. Photo: Shutterstock
Fila sweatshirt at Milan Fashion Week in 2019. The streetwear craze has helped propel retro brands back into the spotlight. Photo: Shutterstock
Fashion

From Champion to Fila – why retro brands are here to stay thanks to streetwear movement

  • When streetwear started trending, luxury brands were among the first to embrace it. But younger clientele got their fix by seeking out nostalgic brands
  • The streetwear craze has helped propel retro brands back into the spotlight thanks to celebrities and influencers

Topic |   Fashion
Fila sweatshirt at Milan Fashion Week in 2019. The streetwear craze has helped propel retro brands back into the spotlight. Photo: Shutterstock Fila sweatshirt at Milan Fashion Week in 2019. The streetwear craze has helped propel retro brands back into the spotlight. Photo: Shutterstock
Fila sweatshirt at Milan Fashion Week in 2019. The streetwear craze has helped propel retro brands back into the spotlight. Photo: Shutterstock
READ FULL ARTICLE