Stella McCartney goggles and Perfect Moment jacket from online retailer Net-a-Porter. The popularity of snow sports has increased in Asia, and China’s hosting of the Winter Olympics in 2022 will reinforce that, says Net-a-Porter’s global buying director.Stella McCartney goggles and Perfect Moment jacket from online retailer Net-a-Porter. The popularity of snow sports has increased in Asia, and China’s hosting of the Winter Olympics in 2022 will reinforce that, says Net-a-Porter’s global buying director.
Stella McCartney goggles and Perfect Moment jacket from online retailer Net-a-Porter. The popularity of snow sports has increased in Asia, and China’s hosting of the Winter Olympics in 2022 will reinforce that, says Net-a-Porter’s global buying director.

Asians the trendsetters in modern ski wear, just look at Niseko in Japan, says retailer catering to Instagram generation’s love of winter holidays

  • Winter sports holidays are growing in popularity among Asians, and the social media generation is driving demand for modern ski wear they can look good in
  • The founder of Hong Kong-based The Ski Project spotted a gap in the market for European ski wear. Asians are setting the trends on and off the slopes, she says
Topic |   Fashion
Stella McCartney goggles and Perfect Moment jacket from online retailer Net-a-Porter. The popularity of snow sports has increased in Asia, and China’s hosting of the Winter Olympics in 2022 will reinforce that, says Net-a-Porter’s global buying director.Stella McCartney goggles and Perfect Moment jacket from online retailer Net-a-Porter. The popularity of snow sports has increased in Asia, and China’s hosting of the Winter Olympics in 2022 will reinforce that, says Net-a-Porter’s global buying director.
Stella McCartney goggles and Perfect Moment jacket from online retailer Net-a-Porter. The popularity of snow sports has increased in Asia, and China’s hosting of the Winter Olympics in 2022 will reinforce that, says Net-a-Porter’s global buying director.
READ FULL ARTICLE