Asian guests attending a recent Paris fashion week show. Concerns over the coronavirus outbreak mean many Chinese fashion industry figures will not attend upcoming fashion weeks in London and Milan, watching and making orders online instead. Photo: Shutterstock Asian guests attending a recent Paris fashion week show. Concerns over the coronavirus outbreak mean many Chinese fashion industry figures will not attend upcoming fashion weeks in London and Milan, watching and making orders online instead. Photo: Shutterstock
Asian guests attending a recent Paris fashion week show. Concerns over the coronavirus outbreak mean many Chinese fashion industry figures will not attend upcoming fashion weeks in London and Milan, watching and making orders online instead. Photo: Shutterstock

Coronavirus keeps Chinese fashion labels, and buyers, away from catwalks in London and Milan

  • China is luxury fashion’s No. 1 market, but its buyers, stylists and media are largely expected to miss autumn/winter shows in two of Europe’s fashion capitals
  • They will see ramped-up online coverage of the shows, and Italian fashion chamber reaches out to China ‘to send a message against ignorance and prejudice’

Topic |   Fashion
Asian guests attending a recent Paris fashion week show. Concerns over the coronavirus outbreak mean many Chinese fashion industry figures will not attend upcoming fashion weeks in London and Milan, watching and making orders online instead. Photo: Shutterstock Asian guests attending a recent Paris fashion week show. Concerns over the coronavirus outbreak mean many Chinese fashion industry figures will not attend upcoming fashion weeks in London and Milan, watching and making orders online instead. Photo: Shutterstock
Asian guests attending a recent Paris fashion week show. Concerns over the coronavirus outbreak mean many Chinese fashion industry figures will not attend upcoming fashion weeks in London and Milan, watching and making orders online instead. Photo: Shutterstock
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