Would you give a two-year-old a Hermès or LV handbag, as Cardi B and Kylie Jenner did recently?

More women are giving their daughters luxury handbags. Some buy them as investments, others so they and their child can pose on Instagram in matching outfits

‘Our kids are like our real-life dolls, so if a mum is into designer bags it may carry down to her choices for her daughter,’ says fashion designer Azeeza Khan

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Chicago-based fashion designer Azeeza Khan's daughter sports a Louis Vuitton mini bag. “If a mum is into designer bags and can justify it, it may carry down to her choices for her daughter,” Khan says. Photo: Bianca Garcia

Published: 5:15am, 17 Aug 2020Updated: 7:27pm, 18 Aug 2020

Unboxing videos may be all the rage on social media, but celebrity Cardi B was not quite prepared for the backlash she received when her husband, rapper Offset, uploaded a video of their two-year-old daughter, Kulture, opening her latest birthday gift.

It was hard not to miss the signature orange box, which contained a custom bright pink Birkin bag from luxury brand Hermès, an item notorious for being as expensive as it is unmistakable. A frenzy ensued on social media as mothers around the world weighed in on whether a bag costing upwards of US$10,000 was an appropriate gift for a teenager, let alone a toddler.

Cardi B is not the first celebrity to spurge on a designer handbag for her daughter. The Kardashian-Jenner clan is known for decking out their kids in designer wares – Kylie Jenner’s two-year-old daughter, Stormi, received a Louis Vuitton Speedy bag recently.

She is in good company. Beyonce’s eight-year-old daughter, Blue Ivy, also has a penchant for LV handbags.

This is one celebrity trend that is moving into the mainstream.