Oscar de la Renta is among the early brands to be a part of Amazon’s Luxury Stores, the e-commerce giant’s new luxury brand platform.
Oscar de la Renta is among the early brands to be a part of Amazon’s Luxury Stores, the e-commerce giant’s new luxury brand platform.
Fashion

Will Amazon’s Luxury Stores, without LVMH, Kering or Richemont – yet – ever become a go-to destination for high-end shoppers?

  • Luxury Stores is Amazon’s latest effort to breach the luxury market, with Oscar de la Renta, Altuzarra and Roland Mouret among early participants
  • Brands control the pricing and product assortment, while reviews are not currently used, helping brands maintain control of the perception of each garment

Oscar de la Renta is among the early brands to be a part of Amazon’s Luxury Stores, the e-commerce giant’s new luxury brand platform.
Oscar de la Renta is among the early brands to be a part of Amazon’s Luxury Stores, the e-commerce giant’s new luxury brand platform.
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