Kanye West has some lucrative deals between his Yeezy brand and Adidas and Gap. Photo: RoyRochlin.com/Getty Images/TNS Kanye West has some lucrative deals between his Yeezy brand and Adidas and Gap. Photo: RoyRochlin.com/Getty Images/TNS
Kanye West has some lucrative deals between his Yeezy brand and Adidas and Gap. Photo: RoyRochlin.com/Getty Images/TNS
Fashion

Kanye West and Gap have billion-dollar ambitions for Yeezy deal to match his lucrative Adidas footwear collaboration

  • A collaboration with Kanye West can boost a company’s value, as Adidas and now Gap are proving
  • The deal between Yeezy and Gap gave the company its biggest share value boost for 40 years when it was announced

Topic |   Fashion
Kanye West has some lucrative deals between his Yeezy brand and Adidas and Gap. Photo: RoyRochlin.com/Getty Images/TNS Kanye West has some lucrative deals between his Yeezy brand and Adidas and Gap. Photo: RoyRochlin.com/Getty Images/TNS
Kanye West has some lucrative deals between his Yeezy brand and Adidas and Gap. Photo: RoyRochlin.com/Getty Images/TNS
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