Raissa Gerona (second from left) with influencers at a Revolve event
How fashion e-tailer Revolve became a global force working with influencers like Kendall Jenner, Nicole Richie, and Aimee Song
- Revolve’s chief brand officer Raissa Gerona describes its influencer-led marketing strategy
- She talks about her own fashion journey, and launching a swimwear line when no one could fly off on beach holidays because of coronavirus travel bans
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Raissa Gerona (second from left) with influencers at a Revolve event
