Actress Shu Qi and Bulgari CEO Jean-Christophe Babin at the Bulgari Wild Pop event on November 8, 2018 in Beijing, China.
Actress Shu Qi and Bulgari CEO Jean-Christophe Babin at the Bulgari Wild Pop event on November 8, 2018 in Beijing, China.
Fashion

Bulgari CEO on buying jewellery online, LVMH’s Tiffany deal, Chinese consumers and the future of luxury

  • Jean-Christophe Babin, who has headed Bulgari since 2013, has turned the Italian jeweller into another success story for parent company LVMH
  • He believes in five years that in all countries where Bulgari offers online sales, digital stores will outperform physical ones

Actress Shu Qi and Bulgari CEO Jean-Christophe Babin at the Bulgari Wild Pop event on November 8, 2018 in Beijing, China.
Actress Shu Qi and Bulgari CEO Jean-Christophe Babin at the Bulgari Wild Pop event on November 8, 2018 in Beijing, China.
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