Anta and Li-Ning are the leading domestic sportswear brands in China, but remain virtually unheard of outside the country.
Explainer |
Anta Sports and Li-Ning rival Nike and Adidas for sportswear sales in China, but are virtually unknown anywhere else
- Sportswear enthusiasts in China are boycotting foreign brands and pushing the sales of domestic sportswear brands Anta Sports and Li-Ning
- Despite their high domestic profile, supply of Chinese teams’ Olympics uniforms and participation in global fashion weeks, they are barely known outside China
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Anta and Li-Ning are the leading domestic sportswear brands in China, but remain virtually unheard of outside the country.
