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Rihanna and Emily Ratajkowski prove maternity clothes can be sexy – their bodycon dresses and swimsuit shots are redefining pregnancy

  • Forget billowy smocks, ‘mumsy’ dresses and baggy dungarees – the likes of Rihanna, Emily Ratajkowski and Cardi B are making maternity dressing sexy
  • While you don’t have to wear revealing outfits if you don’t want, we should celebrate women who challenge societal expectations around pregnancy and motherhood

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Celebrities like Rihanna (left) and Emily Ratajkowski are proving that maternity outfits don’t have to be boring and safe. Photo: Instagram
Annie Brown

It goes without saying that pop star, style icon and self-professed bad girl Rihanna is redefining maternity dressing.

Her pregnancy “reveal” photo shoot with partner and rapper A$AP Rocky, in which she wore a vintage hot pink Chanel jacket open to show her blinged-out baby bump, set the tone.

It’s only got better.

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We’ve seen the singer re-wear her heart-shaped, fluffy, red Saint Laurent coat, the latex crop top and the aqua-blue Stella McCartney jumpsuit. But it especially includes the way RiRi has embraced the sexy dressing trend of recent seasons – from bodycon to cut-outs, mini skirts and more – wholeheartedly, and with child.
Rihanna in vintage Chanel with her boyfriend A$AP Rocky.
Rihanna in vintage Chanel with her boyfriend A$AP Rocky.
Forget the days of a smock, grimly “mumsy” wrap dresses and dungarees – Rihanna, along with the likes of model and author Emily Ratajkowski, singer Cardi B (and let’s not forget actress Demi Moore posing nude while pregnant on the cover of Vanity Fair in 1991) is making maternity dressing sexy.
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