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Moroccan fashion designer Artsi Ifrach poses for a photograph next to his creation “A Dialogue Between Cultures” at the Victoria and Albert museum in London on June, 27, 2022. Photo: AFP

African Fashion show at V&A in London marks museum’s push to reverse its exclusion and misrepresentation of continent’s creativity

  • ‘Racist assumptions’ kept museum’s focus away from African creativity, curator says, and Africa Fashion exhibition is part of efforts to reverse that
  • Displays explore the work of African fashion designers and its ‘glamour and politics’ in the context of history, sustainability, sex and race

Britain’s most extensive exhibition of African fashion is set to open in London, showcasing designers past and present, as well as the continent’s diverse heritage and cultures.

“Africa Fashion”, at the Victoria and Albert (V&A) museum from July 2, is also the country’s first exhibition dedicated to the medium.

Project curator Elisabeth Murray said the show would provide a “glimpse into the glamour and politics of the fashion scene”.

“We wanted to celebrate the amazing African fashion scene today. So the creativity of all the designers, stylists, photographers, and looking at the inspiration behind that,” she said.

A Dress of Onder Die Invloed designed in 2018 is displayed at the Victoria and Albert Museum in London on June, 27, 2022. Photo: AFP

Included in the exhibition are objects, sketches, photos and film from across the continent, starting from the African liberation years in the 1950s to 1980s to up-and-coming contemporary designers.

Senior curator Christine Checinska has called it “part of the V&A’s ongoing commitment to foreground work by African heritage creatives”.

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Global anti-racism movements, including Black Lives Matter, have forced Britain to reassess its divisive colonial past, from museum collections and public monuments to history teaching in schools.

The V&A was founded in 1852, as Britain under Queen Victoria expanded its global empire, including, in the decades that followed, in Africa.

But Checinska said African creativity had “largely been excluded or misrepresented in the museum, owing to the historic division between art and ethnographic museums arising from our colonial roots and embedded racist assumptions”.

A man takes a picture of the dress known as “Tuareg Artistry” designed by Alphadi. Photo: AFP

“The conversations and collaborations that have shaped the making of the Africa Fashion exhibition are a test bed for new equitable ways of working together that allow us to imagine and call into being the V&A of the future,” she added.

Displaying a diverse range of African designs, textiles and influences, the ambitious exhibition is a way to address that imbalance, she said.

The scene is set with a section on “African Cultural Renaissance”, highlighting protest posters and literature from independence movements that developed in conjunction with fashion.

A museum worker next to “Irene dress” by Patience Torlowei. Photo: AFP

“The Vanguard” is the central attraction, displaying works by well-known African fashion designers including Niger’s Alphadi, Nigeria’s Shade Thomas-Fahm and Kofi Ansah of Ghana.


A variety of African textiles and styles such as beadwork and raffia are employed in innovative designs with cross-cultural influences.

Thomas-Fahm’s designs, for example, reinvented traditional African-wear for the “cosmopolitan, working woman”.

A Cowrie dress by Lafalaise Dion. Photo: AFP
Other displays – with names such as “Afrotopia”, “Cutting-Edge” and “Mixology” – explore fashion alongside issues such as sustainability, gender, race and sexual identity.

One highlight is the centrepiece made by Moroccan designer Artsi especially for the exhibition.

It is a piece inspired by the British trench coat and Muslim hijab, navigating how to “present Africa in England”, he said.

Fashioning a “meditation on our common humanity”, Artsi emphasises the beauty of African fashion which “doesn’t come from a source of commercialised clothes”.


“It comes from a source of heritage and celebrating culture,” he added.