Stefano Ricci’s recent 50th anniversary fashion show in Luxor, Egypt, was a testament to the brand’s longevity and success. Photo: Stefano Ricci
Stefano Ricci’s recent 50th anniversary fashion show in Luxor, Egypt, was a testament to the brand’s longevity and success. Photo: Stefano Ricci
Fashion

Italian luxury menswear brand Stefano Ricci has dressed Nelson Mandela, Andrea Bocelli and various self-made billionaires, but it’s not your typical fashion label

  • With garments like exotic-skin jackets selling for tens of thousands of dollars, the Florence couturier caters to wealthy older businessmen rather than Gen Z
  • The 50-year-old company has seen its sales in China shrink since Covid-19, but prioritising long-term client relationships has enabled it to thrive in new markets

Stefano Ricci’s recent 50th anniversary fashion show in Luxor, Egypt, was a testament to the brand’s longevity and success. Photo: Stefano Ricci
Stefano Ricci’s recent 50th anniversary fashion show in Luxor, Egypt, was a testament to the brand’s longevity and success. Photo: Stefano Ricci
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