Rolex watches have the biggest share of the market for pre-owned luxury timepieces. Now the Swiss company is to certify as genuine the second-hand models authorised dealers sell. Photo: Shutterstock
Want a pre-owned Rolex? It will now come certified as genuine by the Swiss watchmaker when you buy from an authorised dealer
- Authorised dealers selling second-hand Rolex watches will have them certified by the watchmaker, a move that gives the company more oversight of its products
- Bucherer is the first dealer to sell the certified Rolexes. The move, covering watches 3 or more years old, will shake up the US$20 billion watch resale market
Rolex watches have the biggest share of the market for pre-owned luxury timepieces. Now the Swiss company is to certify as genuine the second-hand models authorised dealers sell. Photo: Shutterstock