Herr founder Sangyoon Lee. Photo: Handout

How Hong Kong’s first Korean barber adapted the male grooming experience to Asian hair and needs

Sangyoon Lee quit banking intending to be a rooftop gardener, but had an epiphany at a New York barbershop. His company, Herr, offers Western-style, men-only grooming with added luxury and a focus on Asian hair and beards

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Herr founder Sangyoon Lee. Photo: Handout
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Daniel Kong

Daniel Kong

Daniel Kong is a fashion and luxury journalist who contributes to a variety of publications including the South China Morning Post, Vogue Italia and the Business of Fashion. Born in Brunei, he lived in Australia and Canada before moving to Hong Kong, where his family is now based. Follow him on Instagram @theblackren.