Rene Caovilla creative director Edoardo Caovilla says he will maintain the brand’s exclusivity.

Why luxury shoe brand Rene Caovilla is a hit in China, without even trying

It’s all about exclusivity, says founder’s grandson and creative director Edoardo Caovilla, who isn’t tempted to capitalise on the Italian brand’s success by reaching out to the mass market

Topic |   Fashion in Hong Kong and China

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Rene Caovilla creative director Edoardo Caovilla says he will maintain the brand’s exclusivity.
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