Chinese fashion influencer Peter Xu with German style legend Karl Lagerfeld in Paris.

How fashion influencer and KOL Peter Xu is changing social media in China

Fed up with taking selfies and editing photos of himself to fit in with the trend of looking flawless, Xu is ditching the shallow content that permeates China’s social media fashion channels and adopting a more long-term view

Topic |   Fashion

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Chinese fashion influencer Peter Xu with German style legend Karl Lagerfeld in Paris.
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